1. Manual Conversions Upload Not every advertiser runs campaigns in a system that supports server to server postback for conversion tracking. This inability to track campaigns in the dashboard makes it harder to optimize. Now it is possible to manually upload conversions and these conversions will be updated in the dashboard as if they were posted automatically via a server to server postback.
2. Easy Switching Between Desktop and Mobile Campagin So far it was impossible to change desktop campaign to a mobile one and vice versa. No more! Now, by using the "User Agents" link under the campaign menu, you can easily switch between desktop and mobile. This comes in handy when you duplicate a campaign in order to make a mobile version of it.
We hope that these new improvements will help you get the most out of your campaigns. As always, if you have any question or request please open a support ticket or contact an account manager.
